Test Bank for Marketing, 6th Edition, Dhruv Grewal, Michael Levy, ISBN: 9781259709074
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What is a Test Bank?
A test bank is a collection of test questions tailored to the contents of an individual textbook. Many instructors rely on these resources to develop their exams. Test banks may contain any or all the following types of questions: multiple choice, true/false, fill in the blank, matching, and essay/short answer.
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